N E W  Y O R K  |  L O S  A N G E L E S  |  C H I C A G O  |  F L O R I D A  |  A T L A N T A  |  D E T R O I T

Our Sales Philosophy is Based on a Past / Present / Future Approach

 

To Contact Us

Past

Through CMR,  trade publications, competitive media, and sales intelligence, we systematically track and evaluate advertising trends of specific advertisers.

Present

MSI's exclusive competitive linage report (CLR) provides "same day" tracking of advertising linage for key national categories in major Metro newspapers in every region of the U.S.  This report is assimilated and sent via email same day as a complimentary service to our clients.

 Future

MSI sales professionals leverage long standing relationships with key decision makers for major advertisers and agencies.  These relationships afford MSI the ability to garner critical information on pending advertising planning and positions our personnel to impact future campaigns.

Through this proactive, investigative approach, our sales executives and clients are informed of opportunities prior to approvals and implementation, while the window sop opportunity still exists to influence media plans.

To see our sales process